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Privacy Policy

Thank you for visiting the SEROVERA® website. This privacy notice applies only to information collected online by SEROVERA® via the website. Our policy is to collect no personal information about you when you visit our website unless you choose to make such information available to us.

Please review the notice below to learn of our online information practices and the choices you can make as to how your information is collected and used.

Anti-Spam Policy

SEROVERA® operates a strict Anti-Spam policy. We forbid the sending of unsolicited mass Emails or unsolicited Emails of any kind in connection with the marketing of our programs, products and services.

All SEROVERA® email newsletters contain a mandatory unsubscribe link – those individuals who wish to no longer receive email may simply “unsubscribe”.

Consent and Preexisting Business Relationships -  Consent is granted upon purchase of product, request of information, response to a questionnaire, contest entry, survey, or have had offline contact with you.  The recipient of our emails has been clearly and fully notified of the colletion and use of his email address and has consented prior to such collection and use.

If you have any concerns please contact us.

Collection and Use of Information

SEROVERA® collects personally identifiable information (name, e-mail address, etc.) and/or demographic data (zip code, etc.) that you submit when you (i) register with our website, (ii) make a purchase from our online store, and/or (iii) send us an email.

We may use the information collected to provide fulfillment services in connection with goods and services ordered by you, to process and maintain your account, and to compile demographic statistics about our customers.

We may send customers periodic flyers or announcements relating to our site offerings, product information, or industry news. If you do not wish to receive these communications, you may opt out by contacting us at the address listed below. We also provide instructions for opting out of e-mail communications at the end of each such communication.

We do not sell, trade, or rent your personal information to others.

Finally, SEROVERA® may disclose personal information where required by law.

IP Addresses and Cookies

When you visit our website, our web server automatically recognizes only the Internet domain and IP address from which you accessed our website. This information does not result in the identification of your personal e-mail address or other personal information.

SEROVERA® uses IP addresses (random numbers assigned to individual computers) to help diagnose problems with our servers, administer our website, and anonymously track content preferences and traffic patterns. IP addresses are not linked to personally identifiable information. We also use cookies (small text files transferred from our website to your hard drive) to recognize repeat users, track usage behavior, and facilitate your access to and use of our site. Cookies do not damage files or allow us or anyone else to access your personally identifiable information.

In addition, we gather information regarding the volume and timing of access to our website by collecting information on the date, time and website pages accessed by visitors to the website. We do this so that we can improve the content of our website. Again, only aggregate information is collected, and individual visitors’ personal information is not identified.

Security and Links

The security of the information you provide to SEROVERA® is important to us. We use encryption software and other industry standard security measures to protect against the loss, misuse, and alteration of sensitive information under our control.

The SEROVERA® website includes links to other sites. We are not responsible for the privacy policies of these sites or for the way they treat user information. If you choose to visit these sites, you should review their privacy policies before supplying personally identifiable information to them.

Changes to this Privacy Policy

SEROVERA® reserves the right to alter our Privacy Policy at any time. Any changes will be posted to our website in a timely manner, and will become effective upon posting. The policy outlined here is not intended to and does not give you any contractual or other legal rights.

If you have other questions about our privacy policies, or have ideas about improving our policies, please feel free to e-mail us.

Last modified: February 22, 2011